Threatening messages aimed to prevent digital piracy have the opposite effect if you're a man, a new study from the University of Portsmouth has found. According to the research, women tend to respond positively to this kind of messaging, but men typically increase their piracy behaviors by 18%.
So peculiar how it was easy to attract customers by having a single streaming service with plenty of content, a sane price, and no ads; and yet it is difficult to attract customers by having dozens of services with minimal content, inflating subscriptions, and also ads. Why are customers so hard to understand?
Netflix would have loved to have kept everything on their platform, but once they proved it was profitable, everyone yanked their stuff off and made their own streaming services. Of course, Netflix has shown that it would have become enshittified regardless.