Because there was no /s - no they didn’t, it’s been around for a little while now. It basically means products or services slowly getting worse rather than better - such as adding ads, adding useless or broken ai to everything, switching to a subscription without adding any actual value. This is almost always done in the interest of maximizing profit as much as possible, at the expense of the users (monetarily and experience wise). Basically, see any major company decisions in the last several years, especially at companies with very large audiences (Amazon, Microsoft, Google, Airbnb, Facebook, etc)
I could see the potential if they were actually correct more often than not, but LLM models are like a politician - they hallucinate and say things that are wrong or just outright lies, but do it confidently enough to make people believe them